About the Client
Data intelligence platform that empowers organizations to make smarter decisions by seamlessly integrating and managing external data sources. Their solution offers real-time data cleansing, enrichment, and monitoring, ensuring that businesses have access to high-quality, actionable information.
By unifying third-party and internal data, they help enterprises reduce manual data stewardship costs, enhance compliance, and improve operational efficiency
Objectives
- Build an enterprise-focused sales engine from scratch.
- Identify high-value ICPs (ideal customer profiles).
- Enable predictable pipeline generation and deal closures.
Key Challenges
- Long enterprise sales cycles with multiple stakeholders.
- Low brand visibility in Tier 1 target accounts.
- Evolve from ad-hoc outreach to systematic pipeline generation
- No prior structured outbound or demand generation process.
The Results
2x Qualified Leads per Month (5 → 10+)
2x Sales-Accepted Opportunities (~2 → 4)
108% Increase in SQL-to-Deal Conversion (12% → 25%)
Pipeline Predictability Achieved in <6 months
